Lighting up success: The Bulb’s creative journey with WOAH

28 November 2023

Greetings, fellow enthusiasts of creativity and innovation! It’s with immense joy and a burst of energy that we bring you an extended look into the vibrant world of The Bulb’s recent collaborations. We’ve had the privilege of working with the World Organisation for Animal Health (WOAH), a global entity dedicated to safeguarding animal health, under a comprehensive framework agreement that has allowed us to flex our creative muscles across a spectrum of projects. So, buckle up as we embark on this illuminating journey and delve into the creative landscapes that have become our canvas.

Infographics, Visual Identity, and Beyond

Imagine clinching a whopping 13 out of 19 lots under a competitive tender. Well, that’s exactly what transpired for us at The Bulb! From crafting visually engaging content for social media and printed collateral to forging a captivating visual identity for conferences and events, taking the reins of video production and navigating the intricate world of press relations and monitoring and evaluation services – we’ve been the driving force behind it all. It’s not just a job; it’s a passion, and we’re thrilled to bring you along for the ride.

But let’s not merely talk about our accomplishments – let’s take you on a guided tour through some of the remarkable projects we’ve had the pleasure of undertaking.

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Exercise PHOENIX

In partnership with FAO and INTERPOL, WOAH embarked on a mission to bolster resilience against agro-crime and agro-terrorism. The result? ‘Exercise Phoenix,’ a tabletop simulation exercise conducted in 2023 across three regions, bringing together the animal and security sectors. Our task? To capture the essence of collaboration, we dispatched three teams to Jordan, Tunisia, and Thailand. The result was a series of videos and photography encapsulating the importance of agencies working in harmony in the face of agro-terrorism.

African Swine Fever (ASF) Campaign

African Swine Fever (ASF) wreaked havoc on the pork industry, demanding urgent attention. Our response? A series of animated reels for WOAH’s ASF campaign, strategically disseminated across social media platforms. These reels not only narrate the risks posed by the disease but do so in a visually captivating and engaging manner. Check out our animated creations – they’re not just informative but downright cool too!

AMR Multi-Partner Trust Fund Annual Report

In the fight against Antimicrobial Resistance (AMR), the AMR Multi-Partner Trust Fund plays a pivotal role. Launched in June 2019 by FAO, WHO, and WOAH, this trust fund supports countries in implementing AMR national action plans through a One Health approach. Our contribution? Designing the layout for the 2022 annual report, a task that involved seamlessly transitioning from digital to print formats. Turning data into a visually compelling narrative? Consider it done!

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WOAH’s 110 Years Anniversary – A Century of Dedication

Celebrating a century of commitment to animal health is no small feat. Crafting a series of content for WOAH’s 110th-anniversary celebration, we delved deep into the organization’s rich history. From static designs to carousels and short videos, our social media content has been a beacon, building anticipation for WOAH’s monumental anniversary in 2024. We’re not just marking time; we’re crafting a celebration of dedication to animal health that spans a century.

So, there you have it – a more in-depth look at The Bulb’s odyssey with WOAH. We’re more than just a creative agency; we’re partners in innovation, spreading messages that matter. Here’s to more collaborations, more vibrant projects, and more opportunities to illuminate the world with creativity!

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